Target Mobile App Privacy Notice

 

At Target we want you to know how we collect, use, share and protect information about you.  

Mobile Application Privacy Notice Scope

This privacy notice applies only to the Target Mobile Application (the “Application”) you are currently accessing.  This policy describes the information collected directly from this Application. 

 

If you would like information about how Target collects, uses, shares, and protects information about you outside of this Application, please read the Target Privacy Policy located at Target.com. 

 

What Personal Information is Collected through this Application?

We collect personal information, including when you:

•       Purchase or order our products and services 

•       Create a Target.com account

•       Participate in interactive features of this Application, such as Weekly Ad, Barcode scanner, Store Finder, TargetLists, speech recognition, in store location services (wayfinding), gift cards, coupons, providing store or application feedback, MobileRx or Pharmacy Rewards, daily deals and subscription lists    

•       Create a gift registry or shopping list

•       Sign up for e-mails or mobile messages 

•       Enter a contest or sweepstakes, respond to one of our surveys, or participate in a focus group

•       Provide us with comments, suggestions, or other input

Types of personal information we collect include:

•       Your name

•       Your mailing address

•       Your e-mail address

•       Your phone (or mobile) number

•       Your credit/debit card number

•       Your precise geo-location (with your consent)

•       Your registry event information

•       Your password that you’ve created

•       Your mobile device information (e.g. device model, operating system version)

If you choose not to provide personal information we may not be able to provide you with requested products, services or information.

 

Information from Other Sources

We collect data that’s publicly available. For example, information you submit in a public forum (e.g. a blog, chat room, or social network) can be read, collected, or used by us and others, and could be used to personalize your experience. You are responsible for the information you choose to submit in these instances. 

We also obtain information provided by a third party. For instance, we obtain information from companies that can enhance our existing guest information to improve the accuracy and add to the information we have about our guests (for example, adding address information). 

This improves our ability to contact you and increases the relevance of our marketing by providing better product recommendations or special offers that may interest you.

How is this Information Collected?

Geo-location

With your consent only, we may obtain your geo-location using your device’s latitude and longitude or we may use your device’s location capabilities including GPS or Wi-Fi. 

 

Information Collected Automatically

We use technologies to receive and store certain types of information whenever you interact with this Application.  This information includes:

•      Device Model 

•      OS version

•      Device Date and Time

•      Unique device identifiers  

•      Mobile network information 

•      Pages you visit on our mobile site 

•      How you use this Application

•      Application performance

•      Search Terms

 

This information helps us customize your experience and make our marketing messages more relevant. This information also allows us to provide features such as storage of items in your cart between visits.

 

In order to provide the best guest experience possible, we also use this information for reporting and analysis purposes, such as how you are shopping our mobile website, how you are using this Application, performance of our marketing efforts, and your response to those marketing efforts.

User Experience Information

In order to improve our guest shopping experience, help with fraud identification, and to assist our guest relations representatives in resolving issues guests may experience in completing mobile purchases, we use tools to monitor certain user experience information; including login information, IP address, data regarding pages visited, specific actions taken on pages visited (e.g. information entered during checkout process).

 How is Your Information Used?

Examples of how we use the information we collect include:

Product and Service Fulfillment

•       Fulfill and manage purchases, orders, payments, or requests for information, or to otherwise serve you

•       Provide services such as  Gift Registries

•       Administer sweepstakes and contests 

•       Allow you to: find a store nearest to your location via Store Finder, show you a map of the store (if available), create a shopping list, buy a gift card, sign up for coupons, search for products and check availability, check prices, provide product ratings and reviews, track your orders,  scan a UPC barcode or QR code, use voice recognition to add to your list, find what’s hot, find a gift, or update your information 

Our Marketing Purposes

•       Deliver mobile coupons, newsletters, e-mails, and mobile messages

•       Send marketing communications and other information regarding products, services and promotions

•       Administer promotions

Internal Operations

•       Improve the effectiveness of our mobile experience, and marketing efforts

•       Conduct research and analysis

•       Perform other business activities as needed, or as described elsewhere in this notice

Fraud Prevention

   To prevent fraudulent transactions, monitor against theft and otherwise protect our guests and our business

Legal Compliance

           For example, assist law enforcement and respond to legal/regulatory inquiries

 

How is Your Information Shared?  

Target

We share the information we collect within Target Corporation, which includes all Target subsidiaries and affiliates.

 

Target Corporation may use this information to offer you products and services that may be of interest to you.

 

Target Corporation owns and operates Target Stores and Target web sites, and issues the Target Debit

Card.  Target Corporation subsidiaries and affiliates include, but are not limited to: Target Bank, Target Canada, Target Commercial Interiors, TCC Cooking Co. (Cooking.com and Chef’s Catalog) and Dermstore LLC (Dermstore.com, Blush.com, and Hairenvy.com).

Service Providers

We may share the information we collect from and about you with companies that provide support services to us (mobile marketing or data enhancement providers) or that help us market our products and services. These companies may need information about you in order to perform their functions. 

These companies are not authorized to use the information we share with them for any other purpose.

Legal Requirements

We may disclose the information we collect from and about you when we believe disclosure is appropriate to comply with the law; to enforce or apply applicable terms and conditions and other agreements; or to protect the rights, property or safety of our company, our guests or others.

Elsewhere at Your Direction

At your direction or request, we may share your information. For example, if you create a gift registry or shopping list and elect to make it available to the public, your information will be accessible on our website, mobile or social Applications, and on kiosks in our stores.

Sharing with Other Companies (for their marketing purposes)

We may share the personal information we have collected from and about you with other companies or organizations which are not part of Target. These companies and organizations may use the information we share to provide special offers and opportunities to you.

Sharing Aggregate Information with Third Parties 

We may share aggregate information (information that does not directly identify an individual) with third parties for lawful purposes. 

 

California Residents

Under California law, California residents who have an established business relationship with

Target may opt out of Target disclosing personal information about them to third parties for their marketing purposes. Under California law, third parties include members of the Target Family. If you do not want Target to disclose information to other companies for their marketing purposes and you do not want to receive marketing from Target, please call 800-4400689 to opt out.

 

What Choices Do You Have?

Mobile

We distribute mobile coupons and text messages to mobile devices of guests who have requested this information via an opt in request. To opt out of a specific mobile messaging campaign, reply "stop" to text messages sent from 827438 (TARGET). To opt out of Target mobile marketing, text "stop all" to 827438 (TARGET). 

 

If you no longer want this application to collect and use information about you:

•       Uninstall the Target Mobile application – You can stop all collection of information by the Target Mobile application by uninstalling the mobile application. You may use the standard uninstall processes available as part of your mobile device or via the mobile application marketplace or network.

 

Note: If you uninstall the mobile application from your device, the Target unique identifier associated with your device will continue to be stored. If you re-install the application on the same device, Target will be able to re-associate this identifier to your previous transactions.

 

•       You may at any time opt-out from further allowing us to have access to your location data by adjusting the permissions in your mobile device.

 

How Do You Access and Update Your Personal Information?

In order to keep your personal information accurate and complete, you can access or update some of it in the following ways:

•       If you have created a Target.com account, you can log in and update your account information, including contact, billing, and shipping information. 

•       Contact us with your current contact information and the information you would like to access. We will provide you the information requested if reasonably available, or will describe the types of information we typically collect.  

 

Data Retention Policy, Managing Your Information

 

We will retain your information for as long as you use the Application and for a reasonable time thereafter. Please note that some or all of the information we have collected may be required in order for the Application to function properly.

 

Children’s Personal Information

We recognize the particular importance of protecting privacy where children are involved. We are committed to protecting children's privacy.  This application is not directed to children under the age of 13 and we do not knowingly collect personally identifiable information online from children under the age of 13. If a child under the age of 13 has provided us with personally identifiable information, we ask that a parent or guardian contact us or call 800440-0680.

 

Security

How is Your Personal Information Protected?

Security Methods

We maintain administrative, technical and physical safeguards to protect your personal information. When we collect or transmit sensitive information such as a credit or debit card number, we use industry standard methods to protect that information. However, no e-commerce solution, website, database or system is completely secure or “hacker proof.”  You are also responsible for taking reasonable steps to protect your personal information against unauthorized disclosure or misuse. 

E-mail Security

"Phishing" is a scam designed to steal your personal information. If you receive an e-mail that looks like it is from us asking you for your personal information, do not respond. We will never request your password, user name, credit card information or other personal information through e-mail.

 

Changes to Privacy Notice

By interacting with Target, you consent to our use of information that is collected or submitted as described in this privacy notice. We may change or add to this privacy notice, so we encourage you to review it periodically. If we materially change this notice, we’ll let you know by showing it to you again when you open this Application.  

 

Your Consent

 

By using this Application, you are consenting to our processing of your information as set forth in this Privacy Notice now and as amended by us. "Processing,” means using cookies or using or touching information in any way, including, but not limited to, collecting, storing, deleting, using, combining and disclosing information. If you reside outside the U.S. your information will be transferred to the U.S., and processed and stored there under U.S. privacy standards. By using this Application and providing information to us, you consent to such transfer to, and processing in, the US.

 

Contact Us

 

Mail:

Target Stores, Target Executive Offices

PO Box 9350 Minneapolis MN 55440

Phone: 800-440-0680

E-mail:

guest.relations@target.com Last update:  1/25/2014